Ever since Brock Lesnar came back to the WWE, there’s really only one thing I couldn’t ever get around. Not the fact that he still can’t cut a promo to save his life, not that he’s obviously using the WWE again for his personal agenda, and not the fact that he doesn’t actually perform in anything other than pay-per-views, but the fact that he has been a walking advertisement for Jimmy John’s Gourmet Sandwiches.

I’m guessing that Lesnar has had some sort of pre-existing sponsorship contract with the company that had been grandfathered in and strategically maneuvered into his current WWE deal, because no individual has really pimped a product out like this since X-Pac pimped some energy drink but he had pull with the company then, but the point remains is that it’s unusual for any wrestlers to have sponsorship. The company as a whole, is a different story, but typically you just don’t see individuals having such types of deals, let alone wearing fucking company logos on their apparel, three times larger than their own personal branding.

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